/* ================================================================
   SELF—UP · Kurumsal Psikoloji ve Ölçme
   Tasarım sistemi: "ölçüm çizgisi" — rapor tipografisi, cetvel
   çizgileri, kâğıt zemini. Kart yok; kolon ve çizgi var.
   ================================================================ */
:root{
  --paper:#F8F5EF; --paper-2:#F0EBE1; --panel:#FFFFFF;
  --ink:#1C2422; --ink-2:#39433F; --muted:#68716D; --faint:#96A09A;
  --rule:#DED7C8; --rule-2:#C9C1B0; --rule-ink:#1C2422;
  --pine:#0E5C50; --pine-deep:#0A443B; --pine-soft:#E3EEE9;
  --ochre:#A87E24;
  --dark:#132320; --dark-2:#1B2E2A; --dark-ink:#EFECE3; --dark-muted:#A3B0AA; --dark-rule:#2C403A;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"IBM Plex Sans",system-ui,-apple-system,"Segoe UI",sans-serif;
  --mono:"IBM Plex Mono","SFMono-Regular",Consolas,monospace;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:var(--sans);font-size:16.5px;line-height:1.68;-webkit-font-smoothing:antialiased}
img,svg{max-width:100%}
::selection{background:var(--pine-soft);color:var(--pine-deep)}
a{color:var(--pine);text-decoration:none}
a:hover{color:var(--pine-deep)}
:focus-visible{outline:2px solid var(--pine);outline-offset:3px}

.wrap{max-width:1180px;margin:0 auto;padding:0 clamp(20px,4vw,48px)}
.narrow{max-width:840px}

/* ---- reveal (yalnızca JS varken; reduced-motion'da kapalı) ---- */
html.js .rv{opacity:0;transform:translateY(16px);transition:opacity .7s cubic-bezier(.2,.6,.2,1),transform .7s cubic-bezier(.2,.6,.2,1)}
html.js .rv.in{opacity:1;transform:none}
@media(prefers-reduced-motion:reduce){
  html.js .rv{opacity:1;transform:none;transition:none}
  *{animation:none!important;transition:none!important;scroll-behavior:auto!important}
}

/* ================= HEADER ================= */
header.site{position:sticky;top:0;z-index:60;background:color-mix(in srgb,var(--paper) 88%,transparent);backdrop-filter:blur(10px);border-bottom:1px solid var(--rule)}
.nav{display:flex;align-items:center;gap:26px;padding:18px 0}
.brand{display:flex;flex-direction:column;line-height:1}
.brand .mark{font-family:var(--serif);font-weight:600;font-size:23px;letter-spacing:.01em;color:var(--ink);font-variation-settings:"opsz" 40}
.brand .mark em{font-style:normal;color:var(--pine)}
.brand .tag{font-family:var(--mono);font-size:8px;letter-spacing:.26em;color:var(--faint);margin-top:5px}
nav.menu{margin-left:auto;display:flex;gap:2px;align-items:center}
nav.menu a{font-size:14px;color:var(--ink-2);padding:8px 12px;position:relative}
nav.menu a:not(.cta)::after{content:"";position:absolute;left:12px;right:12px;bottom:2px;height:1.5px;background:var(--pine);transform:scaleX(0);transform-origin:left;transition:transform .25s ease}
nav.menu a:not(.cta):hover::after,nav.menu a.on::after{transform:scaleX(1)}
nav.menu a.on{color:var(--ink);font-weight:600}
nav.menu a.cta{margin-left:14px;background:var(--ink);color:var(--paper);font-weight:600;padding:10px 18px;border-radius:3px;transition:background .2s}
nav.menu a.cta:hover{background:var(--pine-deep);color:var(--paper)}
#navtoggle{display:none}
.hamb{display:none}
@media(max-width:920px){
  .hamb{display:block;margin-left:auto;cursor:pointer;font-size:15px;font-family:var(--mono);letter-spacing:.12em;color:var(--ink);padding:8px 14px;border:1px solid var(--rule-2);border-radius:3px;background:transparent}
  nav.menu{display:none;width:100%;flex-direction:column;align-items:stretch;padding:8px 0 16px;gap:0}
  nav.menu a{padding:13px 4px;border-bottom:1px solid var(--rule);font-size:15px}
  nav.menu a:not(.cta)::after{display:none}
  nav.menu a.cta{margin:14px 0 0;text-align:center}
  #navtoggle:checked ~ nav.menu{display:flex}
  .nav{flex-wrap:wrap}
}

/* ================= HERO ================= */
.hero{padding:clamp(64px,9vw,120px) 0 clamp(48px,6vw,80px);position:relative;overflow:hidden}
.hero .wrap{position:relative}
.eyebrow{font-family:var(--mono);font-size:11.5px;letter-spacing:.18em;text-transform:uppercase;color:var(--pine);margin-bottom:26px;display:flex;align-items:center;gap:14px}
.eyebrow::before{content:"";width:34px;height:1.5px;background:var(--pine);flex:none}
h1{font-family:var(--serif);font-weight:500;font-size:clamp(40px,6.4vw,78px);line-height:1.02;letter-spacing:-.022em;max-width:15ch;text-wrap:balance;margin-bottom:28px;font-variation-settings:"opsz" 90}
h1 .hl{color:var(--pine);font-style:italic;font-weight:400}
.lede{font-size:clamp(17px,1.6vw,20px);line-height:1.6;color:var(--ink-2);max-width:54ch;margin-bottom:36px}
.btns{display:flex;gap:26px;align-items:center;flex-wrap:wrap}
.btn{display:inline-block;padding:15px 26px;border-radius:3px;font-weight:600;font-size:15.5px;border:1px solid transparent;transition:background .2s,color .2s,border-color .2s}
.btn.p{background:var(--pine);color:#fff}
.btn.p:hover{background:var(--pine-deep);color:#fff}
.btn.s{background:transparent;color:var(--ink);border-color:var(--rule-2)}
.btn.s:hover{border-color:var(--ink);color:var(--ink)}
a.tlink{font-weight:600;font-size:15.5px;color:var(--ink);border-bottom:1.5px solid var(--rule-2);padding-bottom:2px;transition:border-color .2s}
a.tlink:hover{border-color:var(--pine);color:var(--pine)}
a.tlink .ar{display:inline-block;transition:transform .25s ease;margin-left:4px}
a.tlink:hover .ar{transform:translateX(4px)}

/* hero ölçüm çizgisi */
.scaleline{margin-top:clamp(48px,7vw,88px);border-top:1px solid var(--rule)}
.scaleline .in2{display:flex;justify-content:space-between;align-items:flex-start;padding-top:0}
.scaleline .tick{display:flex;flex-direction:column;align-items:flex-start;gap:10px}
.scaleline .tick i{display:block;width:1.5px;height:14px;background:var(--rule-2)}
.scaleline .tick.on i{background:var(--pine);height:22px;width:2px}
.scaleline .tick span{font-family:var(--mono);font-size:10.5px;letter-spacing:.14em;color:var(--faint);text-transform:uppercase}
.scaleline .tick.on span{color:var(--pine);font-weight:600}
@media(max-width:640px){.scaleline .tick span{font-size:9px;letter-spacing:.08em}}

/* ================= SECTIONS ================= */
section.blk{padding:clamp(56px,8vw,104px) 0}
.shead{display:grid;grid-template-columns:auto 1fr;gap:18px 28px;align-items:baseline;border-top:1.5px solid var(--rule-ink);padding-top:22px;margin-bottom:clamp(30px,4vw,52px)}
.shead .no{font-family:var(--mono);font-size:12.5px;letter-spacing:.12em;color:var(--pine);font-weight:600;white-space:nowrap}
.shead h2{grid-column:2}
h2{font-family:var(--serif);font-weight:500;font-size:clamp(28px,3.8vw,44px);line-height:1.1;letter-spacing:-.018em;text-wrap:balance;font-variation-settings:"opsz" 60}
.shead .sub{grid-column:2;margin:12px 0 0}
.sub{color:var(--muted);max-width:60ch;font-size:16.5px}
@media(max-width:640px){.shead{grid-template-columns:1fr}.shead h2,.shead .sub{grid-column:1}}
h3{font-size:19px;font-weight:600;margin:30px 0 10px;letter-spacing:-.005em}
p{max-width:66ch;margin-bottom:15px}
ul,ol{max-width:64ch;margin:0 0 18px 20px}
li{margin-bottom:8px}
li::marker{color:var(--pine);font-family:var(--mono);font-size:.85em}
strong{color:var(--ink);font-weight:600}

/* ---- alıntı dizilimi (kart yerine) ---- */
.quotes{display:flex;flex-direction:column;gap:clamp(28px,4vw,44px)}
.quote{max-width:660px;border-top:1px solid var(--rule);padding-top:22px}
.quote:nth-child(2){align-self:center}
.quote:nth-child(3){align-self:flex-end}
.quote blockquote{font-family:var(--serif);font-style:italic;font-weight:400;font-size:clamp(21px,2.5vw,28px);line-height:1.3;letter-spacing:-.01em;color:var(--ink);text-wrap:balance;font-variation-settings:"opsz" 40}
.quote blockquote::before{content:"“";color:var(--pine)}
.quote blockquote::after{content:"”";color:var(--pine)}
.quote p{font-size:14.5px;color:var(--muted);margin:12px 0 0;max-width:52ch}
@media(max-width:760px){.quote:nth-child(2),.quote:nth-child(3){align-self:flex-start}}

/* ---- koyu bant ---- */
.band{background:var(--dark);color:var(--dark-ink)}
.band .shead{border-top-color:var(--dark-rule)}
.band h2,.band h3{color:var(--dark-ink)}
.band .shead .no{color:#5FB8A6}
.band .sub,.band p{color:var(--dark-muted)}
.band strong{color:var(--dark-ink)}
.band a{color:#7FCBBA}
.band a:hover{color:#A8DFD2}

/* ---- süreç: çizgi üstünde adımlar ---- */
.process{display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:1px solid var(--dark-rule);counter-reset:pr}
.process .stp{padding:34px 34px 6px 0;position:relative}
.process .stp+.stp{padding-left:34px}
.process .stp::before{content:"";position:absolute;top:-1px;left:0;width:44px;height:3px;background:#5FB8A6}
.process .stp+.stp::before{left:34px}
.process .stp .n{font-family:var(--mono);font-size:11.5px;letter-spacing:.16em;color:#5FB8A6;font-weight:600;display:block;margin-bottom:14px}
.process .stp h4{font-family:var(--serif);font-weight:500;font-size:clamp(22px,2.2vw,27px);color:var(--dark-ink);margin-bottom:10px;letter-spacing:-.01em}
.process .stp p{font-size:14.8px;line-height:1.62;margin:0;max-width:none}
@media(max-width:820px){
  .process{grid-template-columns:1fr;border-top:0;border-left:1px solid var(--dark-rule)}
  .process .stp,.process .stp+.stp{padding:22px 0 22px 28px}
  .process .stp::before,.process .stp+.stp::before{left:-1px;top:26px;width:3px;height:36px}
}

/* ---- program dizini (satır listesi) ---- */
.plist{border-top:1.5px solid var(--rule-ink)}
.plist .row{display:grid;grid-template-columns:64px 1.1fr 1.6fr auto;gap:24px;align-items:baseline;padding:30px 6px;border-bottom:1px solid var(--rule);text-decoration:none;color:inherit;transition:background .2s}
.plist .row:hover{background:var(--paper-2)}
.plist .no{font-family:var(--mono);font-size:12.5px;color:var(--faint);letter-spacing:.08em}
.plist h4{font-family:var(--serif);font-weight:500;font-size:clamp(21px,2.2vw,27px);letter-spacing:-.012em;line-height:1.15}
.plist .d{font-size:14.8px;color:var(--muted);line-height:1.6;max-width:52ch}
.plist .d .k{display:block;font-family:var(--mono);font-size:10.5px;letter-spacing:.14em;text-transform:uppercase;color:var(--pine);margin-bottom:6px;font-weight:600}
.plist .go{font-family:var(--mono);font-size:18px;color:var(--rule-2);transition:color .2s,transform .25s;justify-self:end}
.plist .row:hover .go{color:var(--pine);transform:translateX(5px)}
@media(max-width:780px){.plist .row{grid-template-columns:1fr;gap:8px;padding:24px 2px}.plist .go{display:none}}

/* ---- rapor örneği / grafik paneli ---- */
.split{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,72px);align-items:start}
@media(max-width:880px){.split{grid-template-columns:1fr}}
.panel{background:var(--panel);border:1px solid var(--rule);padding:30px 32px;box-shadow:0 1px 0 var(--rule),0 18px 44px -30px rgba(28,36,34,.28)}
.panel .cap{font-family:var(--mono);font-size:10.5px;letter-spacing:.15em;text-transform:uppercase;color:var(--faint);margin-bottom:22px;display:flex;justify-content:space-between;gap:12px}
.panel .cap b{color:var(--pine);font-weight:600}
.bar{display:grid;grid-template-columns:140px 1fr 40px;align-items:center;gap:14px;margin-bottom:14px;font-size:13.5px}
.bar .lab{color:var(--ink-2)}
.bar .tr{display:block;background:var(--paper-2);height:10px;position:relative}
.bar .fl{display:block;height:100%;background:var(--pine)}
.bar.warn .fl{background:var(--ochre)}
.bar.ghost .fl{background:var(--rule-2)}
.bar .v{font-family:var(--mono);font-size:12.5px;color:var(--muted);text-align:right;font-variant-numeric:tabular-nums}
.panel .foot{font-size:12.5px;color:var(--faint);margin-top:20px;padding-top:14px;border-top:1px dashed var(--rule);line-height:1.55;max-width:none}
@media(max-width:480px){.bar{grid-template-columns:104px 1fr 36px;font-size:12.5px}}

/* ---- ikili defter (uygun / değil) ---- */
.duo{display:grid;grid-template-columns:1fr 1fr;gap:0;border-top:1.5px solid var(--rule-ink)}
.duo>div{padding:30px 34px 8px 0}
.duo>div+div{border-left:1px solid var(--rule);padding-left:34px;padding-right:0}
.duo h4{display:flex;align-items:baseline;gap:12px;font-size:17px;font-weight:600;margin-bottom:14px}
.duo h4 .sig{font-family:var(--mono);color:var(--pine);font-size:15px}
.duo>div+div h4 .sig{color:var(--ochre)}
.duo p{font-size:15px;color:var(--ink-2);line-height:1.66;max-width:none}
@media(max-width:760px){.duo{grid-template-columns:1fr}.duo>div{padding:26px 0 4px}.duo>div+div{border-left:0;border-top:1px solid var(--rule);padding-left:0}}

/* ---- not / vurgu ---- */
.call{border-left:2px solid var(--pine);padding:6px 0 6px 24px;margin:30px 0;max-width:68ch}
.call p{font-family:var(--serif);font-size:18.5px;line-height:1.5;color:var(--ink-2);margin:0;font-variation-settings:"opsz" 30}
.call p strong{font-style:normal}
.call.gold{border-color:var(--ochre)}

/* ---- eski kart sınıfı → çizgili kolon ---- */
.grid{display:grid;gap:clamp(22px,3vw,36px)}
.g3{grid-template-columns:repeat(auto-fit,minmax(240px,1fr))}
.g2{grid-template-columns:repeat(auto-fit,minmax(290px,1fr))}
.card{background:transparent;border:0;border-top:1.5px solid var(--rule-ink);border-radius:0;padding:20px 0 0;box-shadow:none}
.card h4{font-family:var(--serif);font-weight:500;font-size:20px;letter-spacing:-.008em;margin-bottom:9px;line-height:1.25}
.card p{font-size:14.8px;color:var(--muted);margin-bottom:0;max-width:none;line-height:1.64}
.card .tag{font-family:var(--mono);font-size:10px;letter-spacing:.15em;text-transform:uppercase;color:var(--pine);display:block;margin-bottom:10px;font-weight:600}
.card a.more{display:inline-block;margin-top:14px;font-size:14px;font-weight:600;border-bottom:1.5px solid var(--rule-2);padding-bottom:1px}
.card a.more:hover{border-color:var(--pine)}

/* ================= TABLO ================= */
.tw{overflow-x:auto;margin:26px 0;border-top:1.5px solid var(--rule-ink)}
table{border-collapse:collapse;width:100%;font-size:14.5px;min-width:600px}
th{text-align:left;font-family:var(--mono);font-size:10.5px;letter-spacing:.12em;text-transform:uppercase;color:var(--faint);font-weight:600;padding:14px 16px 12px 0;border-bottom:1px solid var(--rule);white-space:nowrap}
td{padding:15px 16px 15px 0;border-bottom:1px solid var(--rule);vertical-align:top;color:var(--ink-2);line-height:1.55}
tbody tr:last-child td{border-bottom:0}
td.cat{font-family:var(--mono);font-size:10.5px;letter-spacing:.16em;text-transform:uppercase;color:var(--pine);font-weight:600;padding-top:30px;border-bottom:1px solid var(--rule-2)}
td strong{font-family:var(--serif);font-weight:500;font-size:16.5px;letter-spacing:-.005em}

/* ================= SAYFA BAŞI ================= */
.phead{padding:clamp(56px,8vw,96px) 0 clamp(36px,5vw,56px);border-bottom:1px solid var(--rule)}
.phead h1{font-size:clamp(34px,5vw,60px);max-width:18ch}
.phead .lede{margin-bottom:0}

/* ================= NOTLAR ================= */
article.note{border-top:1.5px solid var(--rule-ink);padding:26px 0 34px;background:transparent;border-radius:0;box-shadow:none;margin-bottom:6px}
article.note h3{font-family:var(--serif);font-weight:500;font-size:clamp(23px,2.6vw,30px);margin:0 0 6px;letter-spacing:-.012em;line-height:1.2}
article.note .meta{font-family:var(--mono);font-size:10.5px;color:var(--faint);letter-spacing:.14em;margin-bottom:18px}
article.note p{font-size:16px}

/* ================= FORM ================= */
form.f{max-width:600px}
.frow{margin-bottom:26px}
label{display:block;font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;margin-bottom:8px;color:var(--muted)}
input,textarea,select{width:100%;padding:10px 2px;border:0;border-bottom:1.5px solid var(--rule-2);background:transparent;font:inherit;font-size:16px;color:var(--ink);border-radius:0;transition:border-color .2s}
input:focus,textarea:focus,select:focus{outline:none;border-bottom-color:var(--pine)}
select{cursor:pointer}
.fnote{font-size:12.5px;color:var(--faint);margin-top:14px;max-width:56ch}

/* ================= KAPANIŞ BANDI ================= */
.close-band{background:var(--pine-deep);color:#fff;padding:clamp(64px,9vw,110px) 0}
.close-band .k{font-family:var(--mono);font-size:11px;letter-spacing:.18em;text-transform:uppercase;color:#7FCBBA;margin-bottom:20px}
.close-band h2{color:#fff;font-size:clamp(30px,4.4vw,52px);max-width:22ch;margin-bottom:18px}
.close-band p{color:#BFD9D1;max-width:56ch;margin-bottom:32px;font-size:17px}
.close-band .btn.p{background:#fff;color:var(--pine-deep)}
.close-band .btn.p:hover{background:var(--paper);color:var(--pine-deep)}

/* ================= FOOTER ================= */
footer.site{background:var(--dark);color:var(--dark-ink);padding:clamp(48px,6vw,72px) 0 40px;margin-top:0}
.fgrid{display:grid;grid-template-columns:2fr 1fr 1fr;gap:40px}
@media(max-width:720px){.fgrid{grid-template-columns:1fr}}
footer .brand .mark{font-size:21px;color:var(--dark-ink)}
footer .brand .mark em{color:#5FB8A6}
footer .brand .tag{color:var(--dark-muted)}
footer p{font-size:13.5px;color:var(--dark-muted);max-width:42ch;line-height:1.65}
footer h5{font-family:var(--mono);font-size:10px;letter-spacing:.18em;text-transform:uppercase;color:#5FB8A6;margin-bottom:14px;font-weight:600}
footer ul{list-style:none;margin:0}
footer li{margin-bottom:8px}
footer a{font-size:14px;color:var(--dark-ink)}
footer a:hover{color:#7FCBBA}
.legal{margin-top:44px;padding-top:20px;border-top:1px solid var(--dark-rule);font-size:12px;color:var(--dark-muted);max-width:none;line-height:1.6}

/* alt sayfa bölüm etiketi */
.kicker{font-family:var(--mono);font-size:11px;letter-spacing:.16em;text-transform:uppercase;color:var(--pine);margin-bottom:10px;font-weight:600;display:flex;align-items:center;gap:12px}
.kicker::before{content:"";width:26px;height:1.5px;background:var(--pine);flex:none}